Program Overview
The Bachelor of Arts in Radio, Television and New Media prepares students for careers in all types of media production. Students will have the opportunity to script, produce, direct, edit, manage, program, promote and distribute media.
This course of study provides students with an in depth look at the convergence of media, balancing between theory and applied studies. The program culminates in a Senior Internship capstone course where students master the skills necessary to be competitive in today’s market.
Learning Outcomes
- Create professional content for radio, television and multimedia platforms.
- Communicate in a manner consistent with professional media standards.
- Employ proficiency in modern media technology skills in radio, television, and digital media.
Why Study This Program?
Working in state of the art modern studios of WLNX-FM 88.9 and LCTV Channel 5, students acquire skills that will make them more marketable in today’s changing media landscape.
Experience & Opportunities
- Hands-on experience during first year
- On campus radio and television studios operated by students
- Internships (internal and external)
Careers
- On Air Performance
- Programming and Management
- Audio and Video Production
- Digital Media Creation
- Public Relations
- Media Management and Sales
- Advertising and Promotions
- Radio, Television and Multimedia Journalism
- Photojournalism
- Sports and Live Event Production
Required Coursework
DEGREE REQUIREMENTS
- Complete a minimum of 120 credit hours
- Minimum of 30 credit hours at 300 level or above
- Final Lincoln College cumulative grade point average of 2.5 or above
- Complete Lincoln College general education requirements (may be completed through AA or AS at Lincoln College or any regionally accredited institution)
- Successful completion of the Bachelor of Arts in Radio, Television and New Media curriculum (63 hours)
- Final 30 hours completed at Lincoln College.
FOUNDATION COURSES
CMN 105 Principles of Broadcast Announcing (3 hours)
CMN 130 Introduction to Mass Communication (3 hours)
CMN 135 Electronic Media Writing (3 hours)
BUS 203 Principles of Marketing (3 hours)
BUS 242 Principles of Advertising (3 hours)
CMN 227 Audio Production (3 hours)
CMN 247 Video Production (3 hours)
CORE COURSES (30 hours)
CMN 305 Digital/Interactive Media (3 hours)
CMN 328 Electronic Journalism (3 hours)
CMN 330 History of American Radio and Television (3 hours)
CMN 332 Electronic Media Programming (3 hours)
CMN 335 Media Management and Sales (3 hours)
CMN 348 Communication Law (3 credits)
CMN 427 Advanced Audio Production (3 credits)
CMN 447 Advanced Video Production (3 credits)
CMN 448 Video Field Production (3 credits)
CMN 490 Media Criticism (3 hours)
RADIO AND TELEVISION PRACTICUM (9 hours)
CMN 191 Radio Practicum – Announcing (1 hour)
CMN 192 Radio Practicum – News/Public Affairs (1 hour)
CMN 193 Radio Practicum – Production/Copywriting (1 hour)
CMN 194 Television/Digital Media Practicum – On Camera Performance (1 hour)
CMN 195 Television/Digital Media Practicum – Technician/Production (1 hour)
CMN 196 Television/Digital Media Practicum – Field/Post Production/Editing (1 hour)
CMN 291 Broadcast Practicum (3 hours)
SENIOR COURSEWORK (3 hours)
CMN 491 Senior Internship (3 hours)
John Malone
Associate Professor of Communication
Email: [email protected]
Phone: 217-735-7288
What Our Students Say
The initial draw to the program was being a Lincoln native and also a fan of the College Radio Station 89X. Coming into the school and realizing that by my third day I would be Live On-Air, on that same station, was mind-blowing. I’ve been able to be apart of afternoon radio shifts, morning drive radio, and now an active member in the College Tv Station, LCTV. Being able to have hands on experience, starting the first day, has helped in my search for internships and future employment. I’m as excited now (for the next 2 years) as I was coming into the program the first day.
Meranda Vieregge, Radio, Television, and New Media Major
